Sooner or later almost all prospective employers want to see a video introduction. As for companies trying to SELL teachers on using their platform to reach students -- even some of those companies require a video. You must prove that you are up to the standards of their platform!
People want 1 minute or 3 or 2-1/2 or whatever. Some also want a demo class. The specifics are endless.
I finally created an "all purpose" intro which is 2 minutes and 40 seconds. Since it is in the form of a question-answer session it does double-duty as a short lesson. I've posted it on the website under the "About" tab.
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